Copywriting and digital marketing services
Experienced digital marketing professional skilled in social media, copywriting, client relations, and project management.
Account Portfolio and writing Services
Social Media
Digital and Print Marketing
Digital and Print Marketing
I have produced account services and written content for social media for 5 years. These postings have been based on client requests and key performance indicators, improving channel growth by 23% and user engagement by 160%, both in under 1 year.
Digital and Print Marketing
Digital and Print Marketing
Digital and Print Marketing
I am broadly versed in digital and print media, having edited and written for interactive sales aides, online media postings and print leave behinds. This includes ideating, creating, and advertising branded product information, company news, and event materials.
Website Materials
Digital and Print Marketing
Influencer Marketing and Customer Testimonials
I have worked extensively on website materials, including copywriting for branded websites prior to product launch and the continued development of any relevant materials that will go live-on-site, which has ultimately resulted in a 110% increase in engagement for the client.
Influencer Marketing and Customer Testimonials
Influencer Marketing and Customer Testimonials
Influencer Marketing and Customer Testimonials
In the past 3 years, I have introduced a number of clients to influencer marketing (see above: actress Kate Walsh for AbbVie) for social media campaigns, contributing to over 50% of total reach per client. This has included recruiting for and writing social media material intended to broaden target lists and strengthen brand identity via promotion by career content creators.
Social Listening and Community Management
Influencer Marketing and Customer Testimonials
Social Listening and Community Management
I am an expert in qualitative reporting for social listening and community management. This work is intended to strengthen internal understandings of consumer satisfaction and timely, online dialogue in order to better develop subsequent iterations of a product, and/or to improve customer targeting.
Academic Research
Influencer Marketing and Customer Testimonials
Social Listening and Community Management
I have worked extensively in clinical research and academic writing for big-name institutions like New York University, Princeton, and the University of Pennsylvania. All academic work produced is intended for journal publication; samples below.